Start investing in real estate by tapping into your existing relationships and resources.
“Leverage your skills and network to uncover opportunities in real estate.”
How can you build wealth using real estate as a real estate professional? As Realtors, it is our job to help clients buy and sell homes every day. Because of that, we have a unique edge for building our own wealth. Today, I’ll share five simple strategies to use your skills, network, and insider knowledge to kickstart your investment portfolio in 2025.
1. Tap into your network. One of the biggest perks of being a Realtor is our built-in network of clients, colleagues, contractors, inspectors, and property managers. Here’s the kicker: many homeowners want to sell but don’t want the hassle of listing their homes.
Let your circle know that you’re on the hunt for investment opportunities. You might be amazed at the off-market deals that come your way. Word of mouth is incredibly powerful, so chat with other agents about pocket listings or reach out to your connections for hidden gems. You’ll unlock more opportunities than you think.
2. Find deals on the MLS. The MLS has many opportunities if you know how to find them. Start by looking at properties that have been on the market for a long time. These homes might not have sold for a reason, which could make them good investment options. Also, check listings that expired without selling, as they can indicate potential deals waiting for the right buyer.
3. Off-market opportunities. If you’re looking for off-market deals, join our Facebook group for Realtors called Shift Talk. It’s a great place to find properties not listed on the MLS yet and connect with sellers who need to sell fast. It might help you discover valuable real estate investments, whether they’re fixer-uppers or hidden gems.
4. Network at local investment groups. Attend local investment groups, property auctions, and networking events. These gatherings are excellent opportunities to meet other investors, contractors, and professionals who might have valuable insights or even be interested in partnering with you.
By participating, you’ll stay updated on the latest trends and market changes, which can inspire new investment ideas. Plus, the relationships you build at these events can lead to future deals.
5. Direct mail campaigns. Consider starting direct mail campaigns aimed at property owners who might be ready to sell. You can send postcards or letters to distressed properties, absentee owners, or targeted neighborhoods.
Be creative with your message, offering a quick and easy sale for those looking to avoid the typical listing process. This approach can help you connect with motivated sellers before others even notice the opportunity.
As Realtors, we’re already in the perfect position to dive into real estate investing. Are you ready to make 2025 the year you start? Feel free to reach out at (206) 324-4780 or careers@nealteam.com. The deals are out there; let’s go find them.
